Color Favorites AF
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Diet Cola
Pop open a fresh twist on classic brown with Diet Cola — a smooth, medium brown shade that’s effortlessly cool and refreshingly bold. Perfect for adding that subtle edge while keeping your look chill and naturally vibrant. Sip on this color for hair that’s...- $5.10
$17.00- $5.10
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Caitlyn Hair Color
Exude sophistication with Caitlyn, a deep navy blue hair dye that’s elegant and timeless. Why You’ll Love It:DIY Formula – No professional help neededFade-Resistant & Long-Lasting Color – Keeps its depth over timeHydrating & Deep Conditioning – Leaves hair healthy and strongBest on Pre-Lightened...- $5.29
$17.65- $5.29
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Sorceress
Your intuition led you here—Sorceress is a mystical midnight blue hair dye with subtle purple undertones, casting a spell of mystery and allure.Why You’ll Love It:DIY Formula – Simple, mess-free applicationVibrant & Long-Lasting Color – Keeps its rich depthHydrating & Deep Conditioning – Leaves...- $5.10
$17.00- $5.10
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Ruby Red
Own your glow with Ruby Red, a rich red that’s naturally unforgettable. Stand out by standing in this warm, rich hue that’s effortlessly striking.- $5.10
$17.00- $5.10
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Vi Hair Color
Vi – Electric Hot PinkVi is a bold, unapologetic hot pink hair dye inspired by raw power and rebellion. Why You’ll Love It:DIY Formula – No-fuss applicationVibrant & Long-Lasting Color – Intense pigment that resists fadingHydrating & Deep Conditioning – Keeps hair soft and...- $5.29
$17.65- $5.29
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Golden Hour
Shine in Golden Hour, a luminous golden blonde that glows like the sky just before sunset. Soft, radiant, and effortlessly dreamy, this shade wraps your hair in warmth and light from every angle.- $5.10
$17.00- $5.10
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Enchanted Espresso
Brew up something bold with Enchanted Espresso, a deep brown that’s rich, cozy, and anything but basic. This shade pours on major depth and dimension while keeping your look grounded and effortlessly chic.- $5.10
$17.00- $5.10
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Apricot Anarchy
Turn up the flavor with Apricot Anarchy, a juicy apricot brown that’s bursting with color and dimension. Naturally vibrant and low-key iconic, this shade serves up fresh, sun-ripened energy.- $5.10
$17.00- $5.10
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Firelights Hair Color
Grab your hoverboard and rewind trigger because this neon green is charged with pure Zaunite energy. Inspired by Ekko’s speed, smarts, and time-bending tech, Firelights hits like a flash and lingers like a glitch in the system.- $5.29
$17.65- $5.29
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Jinx Hair Color
Unleash your inner mayhem with Jinx, a bold electric blue hair dye for fearless, statement-making color. Why You’ll Love It:• DIY Formula – Simple, no-mess application • Vibrant & Long-Lasting Color – Stays intense over time • Hydrating & Deep Conditioning – Keeps hair...- $5.29
$17.65- $5.29
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Poseidon
Make waves with Poseidon, a deep, oceanic blue hair dye with cool undertones inspired by the sea’s depths. This bold, true blue shade delivers intense color with slight teal undertones that add dimension and richness.Why You’ll Love It:DIY Formula – Simple, no-mess applicationHydrating &...- from $3.60
$12.00- from $3.60
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Purple AF
Purple AF is a rich, true purple shade that works well across different hair levels, from platinum to light brown. It delivers vibrant color on lighter hair and deep purple tints on darker hair. Why You’ll Love It:DIY Formula – Easy at-home applicationHydrating &...- from $3.60
$12.00- from $3.60
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Aquamarine
Mermaid vibes for days! Aquamarine is a highly pigmented blue hair dye with strong teal undertones. Why You’ll Love It:• DIY Formula – Salon-quality results at home • Hydrating & Deep Conditioning – Keeps hair soft and healthy • Long-Lasting & Fade-Resistant – Vibrant...- from $3.60
$12.00- from $3.60
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Virgin Pink
Go bold with Virgin Pink, a hot pink hair dye that delivers deep magenta tones. Why You’ll Love It:• DIY Formula – Bright, bold color made simple • Hydrating & Deep Conditioning – Leaves hair soft and moisturized • Long-Lasting & Fade-Resistant – Keeps...- from $3.60
$12.00- from $3.60
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Ritual
Ritual is a luxurious burgundy hair dye with deep jewel tones for a velvety, red velvet look. Why You’ll Love It:• DIY Formula – Simple, mess-free application • Hydrating & Deep Conditioning – Keeps hair soft and healthy • Long-Lasting & Fade-Resistant – Stays...- from $3.60
$12.00- from $3.60
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Wrath
Make a statement with Wrath, a classic cherry red hair dye with deep berry undertones. Why You’ll Love It:• DIY Formula – Easy to use with salon-quality results • Hydrating & Deep Conditioning – Leaves hair healthy and shiny • Long-Lasting & Fade-Resistant –...- from $3.60
$12.00- from $3.60
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Ginger Flare
Turn up the heat with Ginger Flare, a high-impact orange-red hair dye that balances punk and posh. Why You’ll Love It:DIY Formula – No salon neededHydrating & Deep Conditioning – Leaves hair soft and shinyLong-Lasting & Fade-Resistant – Vibrant color that holds upBest on...- from $3.60
$12.00- from $3.60
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